Signage: Why they matter
We are living in a world where competition in business starts right from the doorstep of your office or building. How you showcase your name and your company is a fact that matters a lot, not only to your customers but also to your partners and stakeholders. Why, even the unassuming passerby can become your loyal customer by being drawn into your showroom after setting his or her eyes on your signboard.
Hence, today’s signage plays a more impactful role than you can fathom. Which is why the market is inundated with an infinite number of materials for you to choose from. If you are looking for that budget-friendly material that will look contemporary and elegant, we have not one, but six options for you!
Let’s walk you through the best options!
6 eye-catching, cost-effective signage options
1.Metal letters
Metal Letters in Chennai or stainless steel is a popular choice, but so are aluminium, brass, and even bronze! Metal letters are versatile and ductile, although cost can be an intimidating factor for stainless steel, brass and bronze options. Aluminium fits every budget because it is the cheapest available metal that can be transformed into any shape, letter, logo and design.
In terms of durability, nothing can beat stainless steel, especially the powder-coated titanium stainless steel that is worth every penny. However, there is a downside to using heavy metals. They make the signage heavy, which affects the installation and maintenance services.
2.Architectural signage
These reflective, glowing signage are a popular sight in airports, malls, educational institutions, corporate offices, hotels, restaurants and public places. Even simple signs used for exits, entrances, directional messages and parking spaces belong to the architectural signage category. They are very budget-friendly, which explains their widespread popularity.
3.3-Dimensional signage
Dimensional signage is a versatile choice that has become quite a trendsetter. 3D signage is exactly what the name means- they are logos, names or boards that pop-off the walls to give a totally different perspective when viewed from any angle. Dimensional sign boards can be fabricated with any material. Apt for both indoor and outdoor usage, they can be done in any desired colour and texture.
4.Glass signage
For a neat, clean, crisp and elegant look, glass signage is the best choice. Yes, they are fragile, but once installed, they can last a lifetime. Suitable for indoor purposes, glass signage is easy to maintain and does not cost as much as metal signage. Glass is apt for small name plaques and intricate logos.
5.Glow sign boards
Glow signs are nothing but shiny, reflective stickers that are stuck on to pre-fabricated letters, logos or numbers. The entire board is then installed indoors or outdoors. Glow sign boards can accentuate your name in a crowded commercial area. Your sign board will remain visible even without electricity.
6.LED signage
LED signage is the latest fad that has taken the sign industry by storm. Available in a spectrum of unbelievable colours, LED signs are preferred for their great visibility and appearance. LED signs can be manufactured in any design, font and colour. Digital LED boards can relay real-time information and social media messages. A single board can display a variety of messages that captivate the audience.
How to pick your signage material
Your choice must tick the three main criteria: your budget, your brand or business and where you choose to install your signage. If you are still caught in a dilemma, always consult expert signage manufacturers for the right guidance.
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